Frequently asked questions
- 1. Does targeting NEOs exclude Traditional buyers?
- 2. Are NEOs a new phenomenon?
- 3. Are there certain markets that have a higher
concentration of NEOs? - 4. Will this strategy work in any market?
- 5. How can you tell if a project is attractive to NEOs?
- 6. How can you tell if someone is a NEO, Evolver or Traditional?
- 7. How are NEOs faring in the current economy?